Budweiser Set to Release NFT Collection With FIFA


Legendary beer brand Budweiser is collaborating with the football association FIFA to launch a Non-fungible token (NFT) collection. This collection is targeted toward the upcoming FIFA World Cup 2022. The collection dubbed Budverse x FIFA World Cup will drop on October 14th and will feature a Scoreboard digital collectible. 

According to a tweet, holders of these Scoreboard digital collectibles will be able to monitor the progress of their team. Firstly, fans can choose their team and also represent the chosen team. Also, collectors of the NFTs stand a chance to win a trip to the upcoming FIFA World Cup Finals games. 

As a holder of the Scoreboard digital NFT, fans can win exclusive rewards like a unique VIP 360 Experience. This Budverse x FIFA World Cup VIP 360 Experience is Budweiser’s most premium hospitality package. Anyone who receives this award gets to attend the FIFA World Cup Final match and visit the Doha desert. 

Equally, the winner gets treated to food, a nice hotel and a hyper-rare 1/1 Gold NFT to help the winner celebrate the game in style. Markedly, this NFT offering seems to be an interesting way for fans to immerse themselves in the FIFA World Cup game. 

FIFA World Cup Collaborate with Crypto Firms

In addition to each purchased NFT, collectors will get a “Budweiser Football merch kit” which can be converted to the same tangible items in real life. The offerings of the NFT include access to the holders-only Discord channel for an always-on game time community.

Furthermore, fans will gain access to the Budweiser Penalty Kick mini-game. Particularly, with the Budweiser Penalty Kick mini-game, fans select their team, create their players and shoot for high scores. Thereafter, the scores will be displayed, and the player with the highest score will rank top on the leaderboard.

Another NFT that was offered to be minted on the official Budweiser NFT website is the Budweiser World Cup Kit. It includes a Budweiser World Cup scarf, one colour-changing Budweiser can and one Budweiser Football trading card.

Meanwhile, Algorand has been tapped by FIFA as the official blockchain for the FIFA World Cup 2022. Together, they launched a dedicated NFT platform for the game tagged FIFA+ Collect. Crypto.com was named the official sponsor and cryptocurrency exchange for the FIFA World Cup 2022.


Victoria Nye
A Blockchain columnist who is enthusiastic about developing a network interface between the real world and the cryptosphere.

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